Biography
Meet Fenella Roberts – Your Honest Money Guide
Fenella Roberts isn't your usual finance expert. She's a straightforward, no-nonsense money mentor who gets what it means to run a business in the UK. Fenella started Fenella's Finance Focus right here in Hull because she saw too many bright women business owners feeling completely lost when it came to their money. She wanted to change that.
Her background isn't in big, fancy corporate finance. Fenella learned her stuff by rolling up her sleeves and running her own small business for years before this. That's why she understands the real, everyday money worries that hit small UK firms – things you won't always find in a textbook. She's been there, done that, and has the practical advice to prove it.
Fenella believes money management doesn't have to be a headache. Her main goal is to break down confusing finance terms into clear, simple steps. No jargon, no complicated graphs – just plain English advice you can actually use. She cuts through the noise so you can get on with what you do best: running your business.
She has a special passion for helping women business owners. Fenella has seen firsthand the unique challenges they face, from juggling family life to making their voice heard in a busy market. She wants to give every woman the confidence and know-how to take full control of their business and personal finances.
When you work with Fenella, it's a very hands-on approach. She digs into your specific numbers with you. Whether you need help sorting out your monthly budgets, understanding your cash flow, or planning how to make more profit, she's there to guide you. It's all about building a solid financial foundation that makes sense for your business.
Fenella is proud to support businesses across the whole of the UK, but her roots are firmly planted in Hull. You'll often find her at local business meet-ups, always up for a chat about money matters or just catching up over a cup of tea. She's a real part of the community.
Ultimately, Fenella's focus is making sure her clients feel stronger and smarter about their money. They leave her sessions with a clear plan and the practical skills to make better financial decisions, not just for their business, but for their home life too. It's about feeling empowered and confident, every single day.